How to write a speech
It is important to know in due time about the event where a public speech is planned to have time to collect all the initial information:
- Who will be in the hall: the social level, the average level of education of those present, loyalty to the speaker and the company he represents;
- Technical characteristics: the rules of the speech, who will speak before and after the speaker, the general theme of the event, whether questions from the audience are supposed;
- What tasks do the organizers entrust to the speaker's speech: answers to what questions the audience wants to hear.
Having defined the General information, the writer (the person writing the speech for the speaker) should be the backbone of the speech. He, like any text material should include the Canon – an introduction, main part, conclusion. Even a three-minute salutation should be organized according to this hierarchy.
The introductory part should include a greeting, a short presentation of the organization and the person. Depending on the subject of performance is admissible "to put in the mouth" of the speaker a few words about what the organization does, what results managed to achieve, what the plans are for the current period, but also on the current event.
Ethical to begin by welcoming the audience and the organizer of the event: "Dear ladies and gentlemen! Dear Chairperson (full name)". If journalism patronymics are not used, then the performances provide business case – Ivanov Ivan Ivanovich or Ivan. In public speeches is not allowed the appeal of the names. Depending on the level of the event, you can use mister – mister Ivanov, etc.
The main part should consist of the topic of the speech. Thus, a Central part of the welcome speech are the mention of joint working with the organizers of the event, the major milestones of interaction and results. For the report the main part is the opening theme etc.
In the final part, the speaker should thank the listeners for their attention, express their hopes for fruitful work at the event, and appeal to the audience with a key message.
Every speaker has its own characteristics of public speaking. It can be characterized by the prolongation of vowels in moments of confusion, stuttering with excitement, heavy breathing in pronouncing compound words, etc., the Speechwriter needs to know the weaknesses of the speaker better than he was, and take them into account when preparing the speech.
The style of public speaking is very different from preparing a press release or other documentary texts. Proposals should be as short as possible and simple. Practice shows that at the hearing, the audience is able to perceive the proposal consisting of not more than 12 words. The intonation of their pronunciation needs intuitively guessed the speakers. To understand whether built offer, the speechwriter must pronounce every written word in the preparation of the text.
The task of the speechwriter is to hide the weaknesses of the speaker and use strong. For example, if the speaker has a certain charisma and is able to communicate with the public, it is possible to prevent the performance of several appropriate and delicate jokes. They should not be a lot for short performance enough one. It is also important to remember that sharpness in a public speech can intelligently present only, experienced speakers.
The text should be submitted to the speaker as early as possible, to have time to make their adjustments and run a few rehearsals. Even the most experienced speaker should not neglect the rehearsals, which certainly should be aloud.
In the text it is important to write all numerical expressions with words: instead of "3,5" it is necessary to write "three point five". This will simplify the perception of the speaker.
Printed the font should be 14 point size with single interline space. This will allow the speakers (or the speechwriter) to affix the signs of intonation in the form of arrows to give the speech expressiveness and thoughtfulness.
When writing complex words it is important to use stress. If the text editor does not allow you to place serifs, then the stressed vowel should be highlighted in bold.
Particular importance for the text has a semantic breakdown into paragraphs. They should be small, strictly separated by intellectual accents.