Who is a pr-manager
The responsibilities of the PR Manager can be very different, usually depending on the size of the company where he works. The larger the Corporation, the more employees required for the PR Department, but the greater the responsibility the one who coordinates all of their actions. Usually PR Manager communicates with clients, manages communications with the media, monitoring publications and product reviews. We can say that this man has control of everything that people say or write about the company.
The most important personal quality required for the specialist in this field – good communication skills, ability to find common language with people and understand what their true desires and goals. You must have a lot of connections and support them, not forgetting to constantly expand their network of contacts. You need to constantly attend important events and meetings, speak at various events. To give the result, it is important to understand what goal you pursue, to realize the global objectives of its strategy.
To become PR-Manager, you need to have very strong confidence to be able to speak in public and to inspire confidence in his speech. In any situation, even in difficult, we must be able not to lose face and find answers to the most difficult and provocative answers. Eychary when hiring young professionals pay attention to how the man received a prestigious education. Very good option is the journalism faculty at MGIMO. Other suitable specialization of education: public relations and international relations.
Tasks for a PR-manager in a company usually include the following: development of a brand promotion strategy; creation of articles, press releases and other publications in the media; creating and conducting promotions and campaigns; organization of image events. Also, if the PR-manager is the head of his department, he is engaged in budgeting and forming the development program for the PR-campaign as a whole, subsequently analyzing its effectiveness.
To start a career in the area of RR best with the youngest specialist. The reason that so you will understand all the intricacies of the profession. PR-Manager is not only an incredible visionary, which is planning a complex action, but scrupulous practitioner who understands how to make the most boring routine actions.