Tip 1: How to find clients for a manager
First of all, define the range of businesses that may be interested in your product or service. Possible selection criteria – industry, number of employees, location, annual turnover, availability of branches. Describe all the characteristics in order of importance.
Select sources of customer base. It can be the phone industry and business directories, advertising publications, e-cards. Actively use the resources of the Internet: browse the directories of organizations, participate in discussion forums frequented by your potential clients. Keep track of information on tenders and public contracts. Usually it is posted on the websites of government agencies and large enterprises.
Participate in seminars, conferences, exhibitions. Before the event try to find out from the organizers who are planning to visit it – so you can advance to collect information about potential clients. Have ample business cards, make name tag, prepare a special commercial offer. If you have the opportunity to make a presentation or participate in a round table – great! Your task is to declare itself the greatest possible number of people.
Become a member of clubs, where representatives from different organizations with common professional interests. For example, if you sell software – join the club it professionals, advertise – look for where the marketers.
Use the recommendations of their clients. After the transaction ask the customer to recommend new customer – maybe his neighbors or friends will want to use your service? As a thank you give a discount or make a small gift.
You can become your customers and friends. Colorfully tell us about what you are doing right now, as many people as possible. Write about it in social networks, blogs and forums.