Tip 1: How to bring the company out of crisis
Gather a responsible team. Duringcrisis. one of the most important resources is information. The administration has to obtain the most accurate statistics at the moment to accurately and properly respond to events. Assign responsible for every aspect of information and indicate a time frame, when and who should provide you with a summary. If a person fails, it should not rely on his patch, and replace him with someone else.
Build a hierarchy headed by a specific person. As a rule, it is a director or a person like him. If at your enterprise each department is more or less “independent” for a periodcrisis. this system should be suspended and one person should give commands to the units.
Start "sleeping" units. As in the human body, if some part is ill, the whole body begins to deal with the problem and the enterprise to deal with the crisis. Please pay special attention to the Department of advertising and public relations. Do not let the public to "drown" you, and it's both internal and external. Ahead events submit your information in the desired light.
Use the experience of other companies. Look for similar situations in other companies. Pay attention to how they eliminated their problems and whether they were eliminated by the same methods that worked for the company. Even if you can't find a single positive case, you will already know what to do is not exactly right.
The crisis may occur for many reasons. For example, because of General market instability, poor governance or wrongly chosen development strategy. Of course, the problem is much easier to prevent than to deal with its consequences. But it happens that any action of the governing structure can not prevent the crisis. And then you have to work in extremely unstable conditions.
Reduce costs in all areas. Run the purge. Dismiss employees who in good faith perform their work. Their responsibilities can be distributed between existing employees. Or recruit people who will perform the same functions more efficiently. Everyone needs to do their job perfectly.
Dismiss employees whose services are not required for the company. Not worth spending money on a minor for the organization of action. It is not necessary to contain the large States, if you can get by with less staff. In many organizations unnecessarily inflated staff of accountants. If you have a similar situation, leave only a small number of hard-working employees.
Cut the cost of rent, if the room is not your property. You can opt out of certain areas or speak with the owner about the reduction of charges. Try to minimize the cost of utilities and office supplies.
Monitor the performance of competitors. They may have changed prices or expanded their area of activity. Analyze how much you need these changes. Enter rational changes in the work of the company.
Expand the scope of activities. Think about what additional products or services you can offer to the consumer. Analyze the level of costs and projected revenues. If the changes will pay off in the near future, enter them.
If you produce any goods, reduce the cost of their packaging. For example, you can use cheaper materials.
Improve sales. This can be achieved by changing the incentive system of sales Department. Increase the percentage that each Manager receives from the transaction and reduce them part of the accountant. Monitor the sales Department.
Increase advertising costs. Look for new opportunities to increase awareness of your product. Be sure to promote your site in various search engines.